St. Pete’s Very Own, The Urban Ink Tattoo Company Expands

Brain the storm with welch and deb at urban ink feb 2020 800x710

Monday, February 24, 2020

Published February 23, 2020 by TheBurgVotes

A red-hot brand. A high traffic location. Hometown pride. And the full backing of his family. These are the ingredients poised to make Urban Ink Tattoo Company a classic St. Petersburg success story.

This Saturday, the 12-year old enterprise celebrated its expansion to a new studio on US 19 South. The move not only doubled the firm’s space, but put owner Chris Roberts on the map, as one of the rarest of commodities – a black entrepreneur and owner in the fast-growing “body art” community.

It was dream come true for Roberts, better known as “Brain Storm (The Genius).” He and his team have risen to regional fame for their skills with the “skin pen.”

But they are among a tiny group of black tattoo artists surviving in the industry, and Roberts is one of the miniscule number of African Americans who own and operate the place where they practice their art.

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